LEGAL — TERMS
Terms of service.
The short version: connect your store, see which move is worth making, write and approve the message yourself, pay through Shopify, and your data stays yours. The precise version follows.
LAST UPDATED · 31 JUL 2026
MATERIAL CHANGES TAKE EFFECT · 14 AUG 2026
01This revision
This document was last updated on 31 July 2026. Where this revision makes a material contractual change, that change takes effect on 14 August 2026. Until then the previous version governs the point it changed. Corrections that only make an existing practice clearer — naming a provider more precisely, describing a capability that is switched off — describe what is already true and are not held back to that date.
Sending from Retrics is unavailable in this release. Direct email to your customers, SMS, WhatsApp, scheduled delivery and the Klaviyo audience handoff are all switched off in code; no plan, setting, account connection or onboarding step turns them on. Where this document describes those channels, it describes a capability that is built and dormant, not one operating today. What is available is the campaign-safe CSV export: you download the frozen audience — with your global control already dropped — and send it from your existing platform.
Retrics also does not draft customer-facing message copy, does not upload any customer list to Google, and does not create, edit, pause or change any advertising campaign. Those are described in place below.
02The service
Retrics is an AI-native retention platform for D2C brands. It connects to your Shopify store, computes retention and lifecycle analytics, predicts each customer’s reorder window, and ranks the next retention move by the revenue it expects.
You write the message. Retrics does not draft customer-facing copy for you: it freezes the audience, holds back a control that is never messaged wherever the audience is large enough to support one, applies your suppression and eligibility rules, and hands you the result as a campaign-safe export you send from your own platform. Sending from Retrics is unavailable in this release, so it does not deliver your words to your customers on any channel.
You approve before anything leaves. Retrics never contacts your customers on its own, and you are responsible for the content you approve and for complying with the marketing laws that apply to you (e.g. CAN-SPAM, CASL, GDPR consent).
03Your account
You need a valid Shopify store and the authority to connect it. Keep your sign-in email secure; you are responsible for activity in your workspace.
04Trials & billing
New workspaces start with a free trial. Paid plans are billed through Shopify’s billing system at the price shown on the pricing page at the time you subscribe. You can cancel any time from Shopify; access continues to the end of the billing period. Fees are non-refundable except where required by law.
05Acceptable use
Don’t misuse the service: no unlawful content, no attempts to breach or overload the systems, no reselling access, and no using Retrics to send spam. We may suspend workspaces that put the platform or other customers at risk.
06Your data
Your store’s data stays yours. We process it to provide the service, as described in the privacy policy. Aggregated, non-identifiable statistics (like average repeat-rate lift) may be used to improve and describe the product.
07Numbers & forecasts
Predictions, risk scores, and recovered-revenue estimates are statistical instruments, not guarantees. We show our methodology (including holdout measurement) precisely so you can judge them — trading decisions about your business remain yours.
08Warranty & liability
Retrics is provided “as is” without warranties of any kind. To the maximum extent permitted by law, Retrics’s total liability for any claim is limited to the fees you paid in the twelve months before the claim arose; we are not liable for indirect or consequential damages.
09Changes & termination
We may update these terms; material changes will be announced in-product or by email at least 14 days before they take effect. You may stop using the service at any time; we may terminate for material breach with notice.